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Leslie Olson
  • Design + Illustration
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Belle & Grey

More coming soon: new brand identity for a restaurant in Wayzata. Belle & Grey is a multi-generational gathering place, part of one of the oldest hotels on Lake Minnetonka. With a hint of a dinner club environment, the identity drew inspiration from the beautiful lacquered streetcar boats that brought passengers to the area from the Twin Cities, as well as the culture around the lake, Midwestern mealtime traditions, and embracing Minnesota in all its seasons.

Photos courtesy of Sage Hospitality & Belle & Grey

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